The current global pandemic has shifted how people watch movies and, more importantly, how studios see the use of digital retailers for some of their films.ĭisney, NBCUniversal, and Warner Bros. The streamer is largely praised for using higher bit rates than other competitors and for its overall dedication to high streaming quality.įandango is trying to scale in order to compete with Amazon and Apple’s iTunesĪlthough Walmart has reportedly eyed selling off Vudu, which it acquired in 2010, for a couple of months, now is the perfect time for Fandango to purchase. Vudu has a large, built-in audience and a dedicated network of home video enthusiasts. Fandango wants to grow its streaming business in scale to reflect its current size as a ticket retailer - Vudu could be key to that goal.
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Fandango also currently operates its own digital marketplace, FandangoNOW, that had 60 million monthly visitors and contained more than 100,000 movies and TV shows as of December 2019.įandango is trying to scale in order to compete with Amazon and Apple’s iTunes, not subscription and ad-supported streaming services like Netflix or Tubi. The representative added that the primary goal of the purchase is to scale the company’s presence in the transactional space - meaning movies that people can buy and rent the second they’re available without a subscription. Vudu is currently available on more than 100 million living room devices, according to Walmart, and the mobile app has more than 14 million downloads. A representative for Fandango told The Verge that more information will be announced in the coming months, after the deal is closed.
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Hot off the soft launch of its Peacock streaming service, NBCUniversal is welcoming another streaming service into its family, but this one is designed to help movie ticket seller Fandango expand its digital reach.įandango, which is owned by Comcast, has purchased digital movie retailer and streaming service Vudu from Walmart for an undisclosed amount.
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